Tri-Fold Brochure Layout: What Goes on Each Panel

A tri-fold brochure is read in a specific order, and the best brochures are designed around it. Here is what belongs on each of the six panels.

Front cover Your logo, a strong headline and one hero image. The cover's only job is to make someone open the brochure.

Inside flap The first panel people see when they open it. Use it for your core promise or a short problem-and-solution statement.

The three inside panels This is your main spread. Present services side by side, each with a short title, two lines of description and an icon. Consistent structure makes comparison easy.

Back panel Contact details, address, opening hours and a QR code. Many people keep brochures for later, so make it easy to reach you.

Tips for a cleaner brochure - Keep body text at 9–11 pt for print - Align everything to a grid - Use the same photo style throughout - Proofread contact details against your website

Make Fly AI fills brochure pages from your approved brand kit, so services and contact details always match your site.